Privacy policy

Privacy Policy

Effective Date: August 4, 2026

Website: https://thexer.store

Customer Support & Privacy Email: marybbeulahaugust@gmail.com

This Privacy Policy describes how thexer.store (referred to as "the Site", "we", "us", or "our") collects, uses, maintains, protects, and discloses personal information when you visit our website, utilize our services, make a purchase from thexer.store, or otherwise communicate with us. We are committed to respecting your personal privacy in compliance with applicable United States federal and state privacy laws, including the California Consumer Privacy Act (CCPA/CPRA), Virginia Consumer Data Protection Act (VCDPA), and other applicable regional privacy standards.

1. Personal Information We Collect

When you visit or interact with thexer.store, we collect personal information directly from you, automatically through your device, and from trusted third-party service providers. The types of personal data we collect include:

  • Contact and Identity Identifiers: Your full name, billing address, shipping address, email address, telephone number, and account credentials.

  • Payment and Transaction Details: Payment details, credit or debit card info (processed securely through encrypted third-party payment gateways), purchase history, ordered merchandise, and order notes.

  • Technical Device & Tracking Data: IP address, device type, web browser type and version, operating system, time zone settings, geographic location data, referral URLs, pages viewed, search queries, and interaction metrics with our website.

  • Communications & Support Records: Any correspondence, email messages, support tickets, feedback, or product reviews you submit to us.

2. How We Collect Your Personal Information

We gather personal data through various channels, including:

  • Direct Interactions: When you register an account, purchase products, subscribe to our newsletter, contact customer service, or submit feedback.

  • Automated Data Collection Technologies: As you browse through thexer.store, we automatically capture browser and device details using Cookies, Web Beacons, Server Logs, and similar tracking tools.

  • Third-Party Analytics & Advertising Partners: We receive analytical and advertising data from service partners such as Google Analytics, Meta (Facebook/Instagram), TikTok, and advertising networks to optimize storefront performance and targeting.

3. How We Use Your Personal Information

We process your personal information for legitimate business purposes, including:

  • Fulfilling Orders & Processing Transactions: Processing secure payments, organizing shipping and tracking, issuing invoices and order confirmations, and handling returns or refunds.

  • Customer Service & Communication: Answering customer inquiries, resolving order or shipping issues, and providing transactional updates.

  • Storefront Optimization & Analytics: Analyzing website usage trends, troubleshooting technical errors, refining storefront architecture, and optimizing user experience.

  • Marketing & Advertising: Delivering targeted promotional offers, retargeting advertisements, and marketing communications (subject to your opt-in or opt-out rights).

  • Legal Compliance & Security: Monitoring transactions to prevent fraudulent activity, protecting our legal rights, and complying with applicable federal and state legal obligations.

4. Cookies and Tracking Technologies

Cookies are small data files stored on your computer or mobile device when you browse websites. We use functional cookies to remember your shopping cart contents, site preferences, and login state, alongside performance and analytical cookies to evaluate site traffic and visitor engagement.

You can adjust your web browser settings to refuse or delete cookies. However, please note that disabling essential cookies may impact your ability to utilize core features on thexer.store, such as adding merchandise to your cart or completing purchases.

5. Sharing and Disclosure of Personal Information

We do not sell your personal information for monetary compensation. We share your personal data only with trusted third-party service providers who assist us in operating our e-commerce storefront, bound by confidentiality obligations. These partners include:

  • E-commerce Hosting & Payment Processors: Hosting platforms (such as Shopify or Shoplazza) and secure payment processing services (such as Stripe or PayPal).

  • Logistics & Fulfillment Services: Shipping carriers (USPS, UPS, FedEx, DHL) and warehouse fulfillment partners necessary to deliver your merchandise.

  • Analytics & Advertising Networks: Partners providing web analytics, retargeting ads, and marketing performance tools (e.g., Google, Meta, TikTok).

  • Legal Authorities & Regulatory Bodies: When required by law, subpoena, search warrant, or court order, or to protect the safety, rights, or property of thexer.store and our customers.

6. U.S. State Privacy Rights (California CCPA/CPRA, VCDPA, etc.)

If you are a resident of California, Virginia, Colorado, Connecticut, Utah, or other U.S. states with consumer privacy regulations, you possess specific rights regarding your personal information:

  • Right to Know / Access: You have the right to request details regarding the categories and specific pieces of personal information we have collected about you over the past 12 months.

  • Right to Deletion: You have the right to request the deletion of your personal data, subject to legal exceptions (such as tax compliance or active order processing).

  • Right to Correction: You have the right to request that we correct inaccurate personal data maintained about you.

  • Right to Opt-Out of Sale or Targeted Advertising: You have the right to direct us not to sell or share your personal information for cross-context behavioral advertising. We do not sell personal data for money.

  • Non-Discrimination: We will not discriminate against you (e.g., deny products or charge higher prices) for exercising any of your privacy rights.

To exercise any of these state privacy rights, please submit a request by emailing us at marybbeulahaugust@gmail.com with the subject line "State Privacy Request".

7. Intellectual Property, Third-Party Brands & Copyright Compliance

(Important Compliance & Risk Mitigation Clause)

  • Brand Disclaimer & Independent Retailer Notice: thexer.store operates as an independent online retailer offering a broad selection of general merchandise. Unless explicitly declared otherwise, thexer.store is NOT affiliated with, authorized by, sponsored by, endorsed by, or in any way officially connected with any third-party brand owners, original equipment manufacturers, or trademark holders whose products or compatibility specifications may be referenced on this website.

  • Nominative Fair Use of Trademarks: All third-party brand names, logos, trademarks, registered trademarks, and product model designations displayed on thexer.store belong exclusively to their respective owners. Any reference to third-party brand names or trademarks is strictly made for descriptive, identificational, or technical compatibility purposes under legal nominative fair use doctrine.

  • Notice & Takedown Procedure for Rights Holders: We respect intellectual property rights and strictly adhere to trademark and copyright protection standards. If you are a copyright or trademark owner (or an authorized representative) and believe that any product listing, text, image, or content on thexer.store inadvertently infringes upon your legal intellectual property rights, please notify us immediately by emailing marybbeulahaugust@gmail.com with the subject line "IP / Copyright Notice".

    • Please include: (1) Identification of the protected trademark or copyrighted work; (2) The specific URL link(s) to the item on our store; (3) Proof of authorization or ownership.

    • Upon receiving a valid notice, we will evaluate the claim in good faith within 24 to 48 hours and promptly modify or remove the relevant product listing from our store as necessary.

8. Third-Party Links & External Websites

Our website may contain links to external third-party websites, social media channels, or external tools not operated or controlled by thexer.store. We are not responsible for the privacy practices, content, or data security of any third-party websites. We encourage you to read the privacy statements of any external site you visit.

9. Data Security & Retention

We implement industry-standard technical, organizational, and physical security measures (including SSL/TLS encryption, secure servers, and restricted database access) to protect your personal information against unauthorized access, loss, or alteration. However, please note that no electronic data transmission over the Internet can be guaranteed as 100% secure.

We retain your personal data only for as long as necessary to fulfill the purposes outlined in this policy, satisfy tax and legal recordkeeping duties, and resolve disputes.

10. Children's Online Privacy Protection (COPPA Compliance)

thexer.store does not knowingly collect, solicit, or market to children under the age of 13 (or 16 in certain jurisdictions). Our website is intended strictly for general adult audiences aged 18 and older. If we discover that we have inadvertently collected personal data from a minor without parental consent, we will delete that information immediately.

11. Revisions to This Privacy Policy

We reserve the right to update or modify this Privacy Policy at any time to reflect operational, legal, or regulatory changes. Any modifications will be posted directly on this page with an updated "Effective Date" at the top. Your continued use of thexer.store after modifications are published constitutes your acceptance of the updated policy.

12. Contact Information

If you have any questions, concerns, feedback, or legal privacy requests regarding this Privacy Policy, please contact us:

  • Website: https://thexer.store

  • Customer Service & Privacy Email: marybbeulahaugust@gmail.com

  • Support Response Hours: Monday – Friday, 9:00 AM – 5:00 PM (EST)